450+ Makeup Store Names to Make Your Beauty Business Stand Out

Ever wondered why some makeup stores just seem to pop while others fade into the background? I was thinking about this the other day while walking through a mall. Did you know that a well-chosen name can make or break your makeup store in a $527 billion industry? It’s crazy how much impact those few words can have!

Today, I’m going to walk you through everything you need to know about naming your makeup store. Whether you’re just starting out or thinking about rebranding, I’ve got you covered with practical tips, tons of name ideas, and ways to make sure your chosen name is actually available (because there’s nothing worse than falling in love with a name only to discover someone else already has it!).

The beauty industry isn’t slowing down anytime soon—the global cosmetics market hit $527 billion in 2021 and is projected to reach a whopping $131.86 billion by 2029. With numbers like that, you need every advantage you can get to stand out!

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Makeup Store Names

Glow Getter
Blush Rush
Makeup Muse

Pigment Palace
Color Crush
Face Forward

Glam Grove
Beauty Buzz
Lash Lounge

Powder & Paint
Sparkle Studio
Shimmer & Shine

Makeup Mood
Beauty Base
Contour & Co.

Perfect Pout
Flush & Flawless
Bare Beauty

Makeup Maven
Brush Bar

Want names for your team project instead? Check out Project Name Ideas!

Makeup Shop Names

The Beauty Edit
Pretty Little Things
Glitz & Glam

Makeup Mart
Beauty Blend
The Cosmetic Closet

Blush Boutique
Glow Goods
Face Value

Makeup Market
Beauty Box
Glam Garage

Palette Place
Makeup Manor
Beauty Bar

Gloss & Go
Flawless Finds
Makeup Mirage

Beauty Basket
Face Factory

Makeup Business Names

Luxe Look

Beauty Beyond
Glam Goals
Blush & Brush

Makeup Magic
Beauty Brigade
Face First

Glimmer Group
Cosmetic Collective
Makeup Mission

Glam Gang
Palette Pro
Beauty Basics

Face Flair
Makeup Mastery
Gloss Guru

Color Code
Beauty Blueprint
Makeup Momentum

Glam Grounds

Cosmetic Shop Name Ideas

Cheek to Chic
The Beauty Bureau

Glam Gallery
Makeup Mansion
The Vanity Vault

Beauty Batch
Pure Pigment
Face Fusion

Glitter Garden
Makeup Ministry
Shade Select

Beauty Beacon
Cosmetic Corner
Glow Guide

Makeup Masters
Blush Bazaar
The Glam Room

Beauty & Beyond
Cosmetic Cove
Face Forward

Unique Beauty Store Names

Velvet Vanity
Ethereal Elegance
Allure Alchemy

Cosmic Cosmetics
Prism Beauty
Luminous Layers

Mirage Makeup
Aurora Aesthetics
Nectarine Glow

Velvet Visage
Luna Luster
Opulent Oasis

Echo Elegance
Zenith Beauty
Elysian Glow

Mythic Makeup
Siren Shades
Celestial Cosmetics

Phantom Pigments
Radiant Ritual

I still remember when my sister opened her first makeup store—she chose “Blush Hour” and customers loved the playful name! It totally set the fun, approachable vibe of her shop.

Makeup Shop Name Ideas

Dazzle Den
Sparkle Society
Gleam Team

Glamour Garage
Bloom & Blush
Canvas Cosmetics

Dash of Dazzle
Sparkle Station
Beauty Bubble

Glow Garage
Makeup Meadow
Flush & Flourish

Glitz Grotto
Beauty Bungalow
Glamour Garden

Stroke of Genius
Splendor Space
Makeup Mood

Pop of Pretty
Flawless Facade

Makeup Business Name Ideas

Beauty Branch

Glamour Guild
Face Forward Inc
Makeup Motif

Glisten Group
Color Concept Co
Beauty Blueprint

Blush Business
Glamour Graph
Makeup Method

Glow Guidance
Brilliance Beauty
Face Framework

Palette Partners
Glimmer Group
Shimmer Shop

Flawless Formula
Makeup Momentum
Gleam Group

Blush Bunch

Looking for something different? Check out Makeup Beauty Usernames for your social media profiles!

Makeup Store Name Ideas

Tint & Texture

Glow Getaway
Face Fables
Blush Bungalow

Makeup Mosaic
Glam Greenhouse
Beauty Blends

Palette Place
Flawless Finds
Glitter Gateway

Makeup Meadows
Contour Cottage
Glow Grounds
Brush Barn
Beauty Boutique
Shade Sanctuary
Glamour Gallery
Makeup Manor
Flush Factory
Color Canvas

Unique Makeup Store Names

Whisper & Glow
The Beauty Beckons
Pigment Playground
Enchanted Face
Velvet Veil Beauty
Wonderland Cosmetics
Mystique Makeup
Siren’s Surface
Daydream Beauty
The Makeup Muse
Reverie Rouge
Illusion Beauty
Fable Face
Whimsy Wares
Novelty Nook
Charmed Cosmetics
Spellbound Beauty
Mirage Makeup
Dreamscape Beauty
Fantasy Face

Cosmetic Shop Names

Glimmer & Grace
The Beauty Bar
Face Factory
Makeup Mart
Pretty Pixels
Color Charm
Blush Box
Beauty Bazaar
Gloss Garden
Makeup Market
Face Flair
Beauty Bubble
Pigment Palace
Glam Gallery
Cosmetic Corner
Flush Foundry
Glow Goods
Beauty Batch
Makeup Manor
Shine Shop

My cousin recently opened an online makeup store called “The Blush Rush” and it’s been amazing how many customers tell her they clicked because the name made them smile!

Catchy Makeup Cosmetic Name Ideas

Wink & Blush
Glam Fam
Dazzle Doll
Color Pop
Flush & Flash
Beauty Buzz
Gleam Dream
Shine Shack
Glow & Tell
Makeup Mood
Blush Rush
Pretty Precise
Glitz Biz
Flawless Fix
Sparkle Spot
Glam Gram
Makeup Mania
Pout Palace
Shade Squad
Lash Loft

Creative Skin Care Beauty Name Ideas

Dewy Darling
Skin Symphony
Pure Pores
Glow Getter
Skin Salvation
Hydration Haven
Radiance Remedy
Clear Canvas
Supple & Smooth
Skin Solution
Healing Halo
Moisture Muse
Face Forward
Skin Science
Dewy Daily
Bare Beauty
Complexion Connection
Skin Sanctuary
Fresh Face
Glow Guidance

Name Ideas for Nail Polish Enamel Products

Tip Top
Sleek Streak
Polish Perfection
Nail Narrative
Lacquer Love
Color Coat
Mani Magic
Tip Tint
Polished Perfection
Nail Nuance
Sheer Shine
Posh Polish
Finger Flair
Gleam Team
Nail Nectar
Color Cast
Dazzle Digits
Lacquer Luxe
Tip & Tint
Nail Nook

For more beauty-related names, visit Beauty Group Names!

Cool Makeup Lipstick Name Ideas

Pout Perfect
Kiss & Tell
Lip Luxe
Pucker Up
Lip Lock
Smooched
Kiss Cast
Pout & About
Lip Legacy
Smack & Shine
Lip Linger
Pout Play
Kiss Keeper
Lip Lush
Pucker Power
Lip Love
Kiss & Color
Pout Palace
Lip Light
Smack Attack

Crafty Home Fragrance Names Ideas

Scent Story
Aroma Abode
The Fragrant Flat
Home & Halo
Waft & Welcome
Atmosphere
Scent Sanctum
Aroma Aria
Essence Estate
Fragrance Factory
Scent Symphony
Aroma Avenue
Home Harmony
Waft Wonders
Essence Echo
Scent Scape
Aroma Artistry
Fragrant Fold
Scent & Sensibility
Home Haven

Baby Skin Care Brand Name Ideas

Tiny Tender
Baby Bloom
Pure Petal
Little Loves
Gentle Glow
Baby Bliss
Soft Start
Tender Touch
Little Luxe
Baby Basics
Pure & Petite
Little Lather
Gentle Giant
Baby Bare
Soft Spot
Tender Tots
Little Lotus
Baby Bubble
Pure Pampering
Little Light

Cosmetic Sunscreen Tanning Products Name Ideas

Sun Soaked
Bronze Bold
Glow Goals
Sun Sanctuary
Tan Time
Golden Glow
Sun Shield
Bronze Beauty
Radiance Ray
Solar Soul
Sun Story
Bronze Bubble
Glow Getter
Sun Silk
Tan & Tell
Gold & Glimmer
Sun Savvy
Bronze Bliss
Glow Guide
Sun Soleil

Beauty Services Company Names Ideas

Glow & Go
Beauty Blueprint
Polished Professionals
The Glam Group
Beauty Boost
Face Forward Services
The Pretty Pros
Glamour Guidance
Beauty Beyond
Makeup Masters
Glow Group
Beauty Brigade
Flush & Fabulous
The Glam Gang
Beauty Basics Plus
Face First Services
Pretty Precise
Glamour Gurus
Beauty Branch
Makeup Movement

I have a friend who runs a mobile beauty service—she named it “Glam On The Go” and it perfectly captures what she does!

Makeup Artist Name Ideas

Face Artistry
Canvas Creations
Brush Brigade
Palette Pro
Makeup Masterpiece
The Face Whisperer
Glam Guide
Brush & Blush
Face Forward Art
Makeup Magic
The Glam Guru
Brush Brilliance
Face Fusion Art
Makeup Muse
Glam Genesis
Beauty By Design
Face Fantasies
Makeup Momentum
The Glow Artist
Brush Boss

Nail Manicures & Nail Art Names

Nail Narrative
Tip Tapestry
Polished Perfection
Finger Fantasies
Nail Nirvana
The Tip Top
Polish & Perfection
Nail Nook
Finger Flair
Nail Necessities
Polished Pros
Tip & Tint
Nail Nuance
Finger Fashion
Nail Niche
The Polish Palace
Tip Trend
Nail Nourish
Finger Finesse
Nail Nature

Eyebrow and Lash Extensions Names

Brow & Lash Bar
Arch Angels
Flutter & Frame
Brow Boost
Lash Luxury
Arch Artistry
Flutter Factory
Brow Brilliance
Lash Legacy
Arch & Appeal
Flutter Flair
Brow Boutique
Lash Lounge
Arch Aesthetics
Flutter & Focus
Brow Business
Lash Lab
Arch Affair
Flutter Fusion
Brow & Beyond

Facial and Anti-Aging Treatments Names

Timeless Touch
Ageless Appeal
Face Forward
Youthful You
Skin Revival
Time Turnaround
Face First
Ageless Artistry
Skin Solutions
Youth Yield
Time Transcend
Face Fusion
Ageless Aura
Skin Science
Youth Yours
Time Tender
Face Fables
Ageless Aesthetics
Skin Sanctuary
Youth Yonder

Haircuts, Hair Color, and Styling Salon Names

Tress Talk
Strand Studio
Mane Attraction
Cut & Color
Locks & Looks
Hair Haven
Scissor Society
Strand Story
Mane Masterpiece
Cut Creators
Locks of Love
Hair Halo
Scissor Symphony
Strand Style
Mane Magic
Cut & Craft
Locks Laboratory
Hair Harmony
Scissor Sanctuary
Strand Statement

Makeup Store Names for Instagram

@GlowGram
@MakeupMuse
@BlushBabe
@GlamGoals
@BeautyByDesign
@FaceForward
@MakeupMoment
@GlowGetter
@BlushBoutique
@GlamGround
@BeautyBeyond
@FaceFirst
@MakeupMasters
@GlowGang
@BlushBar
@GlamGuide
@BeautyBoss
@FaceFables
@MakeupMagic
@GlowGuardian

Makeup Page Names for Instagram

@ThePrettyPalette
@BeautyBreakdown
@GlamGlossary
@MakeupMastery
@BlushBook
@FaceFormulas
@GlowGuide
@BeautyBible
@MakeupMethods
@GlamGathering
@BlushBrush
@FaceFeed
@GlowGram
@BeautyBrief
@MakeupMoods
@GlamGlimpse
@BlushBlend
@FaceFiles
@GlowGetters
@BeautyBanter

Why a Great Makeup Store Name Truly Matters

Let’s be real—we all judge books by their covers sometimes, and the same goes for store names. With 178,724 beauty stores in the US alone as of 2024, having a name that sticks in people’s minds isn’t just nice—it’s necessary.

Think about it: when someone asks, “Where did you get that amazing lipstick?” and you say “Blush Rush,” that’s way more likely to stick than “Cosmetics Store #4.” Your name is often the first thing potential customers hear about your business, and first impressions matter a ton in beauty.

I still remember the first time I heard the name “Sephora.” It sounded exotic, sophisticated, and somehow promised a world of beauty discoveries inside. That’s no accident—great names create emotional connections before customers even walk through your door.

And let’s not forget about online presence! A unique name makes you much easier to find online. If you name your store “Beauty Boutique,” good luck standing out in Google searches among thousands of others with the same generic name.

Key Factors to Consider When Choosing Your Makeup Store Name

Target Audience

Who are you trying to attract? This should heavily influence your name choice. A store catering to teens might go with something energetic like “Youth Glow,” while one targeting makeup professionals might prefer something more sophisticated like “Pro Palette.”

I had a friend who named her store “Forever Flawless,” thinking it would appeal to everyone—but she soon realized it was mainly attracting an older clientele looking for anti-aging products. The name unintentionally signaled her target market!

Brand Identity

Your name should reflect what you’re all about. Are you luxury? Affordable? All-natural? This matters!

For example:

Luxury: “Velvet Vogue” or “Opulence Beauty”
Natural/Organic: “Pure Bloom” or “Earth Canvas”
Affordable: “Glow on a Dime” or “Pretty Penny”

Uniqueness

With 60% of the cosmetics market dominated by countries like the US and China, standing out is crucial. Avoid super common terms like “Beauty Boutique” or “Makeup Studio” that won’t differentiate you.

Memorability

Keep it simple enough that people can remember it after hearing it once. “GlowEasy” is more likely to stick than “The Comprehensive Makeup Emporium of Elegance and Beauty.”

One time I was trying to tell a friend about this amazing makeup store I’d visited, but the name was so long and complicated that I couldn’t remember it. Don’t let that happen to your customers!

Legal Considerations

This isn’t the fun part, but it’s super important! Before falling in love with a name, make sure nobody else has legal rights to it. Trust me, rebranding after a cease and desist letter is not a good time.

Check the USPTO website for existing trademarks in the beauty industry that might conflict with your chosen name.

How to Brainstorm Creative Makeup Store Names

Now for the fun part! Let’s talk about how to come up with names that’ll make people stop scrolling.

Incorporate Beauty Keywords

Using industry-relevant words can immediately signal what you do:

Glow, Shine, Radiance (for illuminating products)
Luxe, Velvet, Silk (for luxury textures)
Blush, Lash, Lip (for specific products)

Some examples:

“Luxe Lash Studio”
“Radiant Cosmetics”
“Velvet Kiss Beauty”

Play with Puns and Wordplay

People love a good pun! Names like “Blush & Brush” or “Lipstick Lair” add personality and are more memorable.

My personal favorite is a store called “Makeup Your Mind”—clever, right?

Tap into Emotional Appeal

Beauty is deeply connected to how we feel. Names that evoke positive emotions can be powerful:

“Confidence Cosmetics”
“Radiant You”
“Beautiful Day Beauty”

Leverage Trends

About 17.6% of consumers now prefer eco-friendly brands. If sustainability is part of your brand, consider names like:

“Eco Elegance”
“Clean Canvas Beauty”
“Earth Glow Cosmetics”

Test with Your Audience

Before making anything official, run your top choices by people in your target market. Their feedback might surprise you! What sounds perfect to you might give others completely different associations.

Common Mistakes to Avoid When Naming Your Makeup Store

I’ve seen so many store owners make these mistakes—save yourself the headache!

Going Too Generic

“Beauty Shop” tells me nothing about what makes your store special. It’s like naming a restaurant “Food Place.”

Choosing Hard-to-Spell Names

If customers can’t spell it, they can’t find you online. “Makeup Haven” is better than “Makuep Haeven” every time.

Using Location-Specific Names

“NYC Glow” might work great in New York, but what if you want to expand to Chicago? “Glow Collective” gives you room to grow.

Skipping Trademark Checks

Remember when Dunkin’ dropped “Donuts” from their name? That was a planned rebrand. An unplanned one forced by legal issues is much more painful and expensive.

Ignoring Domain Availability

Your store name and website URL should match. Check domain availability before finalizing your name—having to use something like “TheRealGlowBeauty.com” because someone else owns “GlowBeauty.com” looks unprofessional.

Unique and Catchy Makeup Store Name Ideas

Here’s the part you’ve been waiting for! I’ve broken these down by category to help you find something that aligns with your brand vision.

Luxury Makeup Stores

Velvet Vogue
Luxe Lash
Opulence Beauty
Gilded Glow
Silk & Satin Cosmetics
Crown Cosmetics
Royal Radiance
Diamond Dust Beauty
Prestige Palette
Elite Elegance
Golden Glamour
Haute Face
Luxury Lathers
Premium Pigments
Exclusive Essentials

Natural/Organic Makeup Stores

Pure Bloom
Eco Elegance
Green Glam
Bare Blossom
Earthy Essence
Clean Canvas
Botanical Beauty
Organic Glow
Natural Nectar
Earth Palette
Petal & Pigment
Flora Face
Herbal Hues
Mindful Makeup
Plant Powered Beauty

Affordable Makeup Stores

Budget Beauty
Glow on a Dime
Penny Palette
Chic & Cheap
Bargain Blush
Thrifty Tints
Save & Shimmer
Value Vogue
Pretty Penny
Affordable Allure
Discount Dazzle
Smart Shine
Savvy Shades
Frugal Face
Beauty on a Budget

Demographic-Specific Stores

Youth Glow (Teens)
Pro Palette (Professionals)
Silver Glam (Mature Shoppers)
Bold Beat (Trendsetters)
Mommy Makeup (Busy Parents)
Campus Chic (College Students)
Career Cosmetics (Working Professionals)
First Blush (Beginners)
Bride Beauty (Wedding Market)
Melanin Magic (Focus on deeper skin tones)

Bonus Creative Names

Lipstick Lounge
Blush Haven
Mascara Muse
Powder Play
Glam Grotto
Contour Club
Highlight Haven
Shadow Studio
Makeup Mecca
Beauty Burst
Color Crush
Pigment Paradise
Glitter Grove
Complexion Collection
Glam Gallery
Beauty Base
Makeup Mood
Brow Bar
Lash Lounge
Glow Getter
Face Forward
Makeup Masterpiece
Beauty Blend
Glitz Gang
Cosmetic Canvas

Check out some more great name ideas for your team or group over at Fantasy House Names!

How to Validate Your Makeup Store Name

Once you’ve narrowed down your favorites, it’s time to make sure they’re actually available. This step is crucial—I’ve seen too many people skip it and regret it later.

Check Domain Availability

Your online presence matters hugely in today’s market. Use tools like GoDaddy or Namecheap to check if your desired domain is available. Ideally, you want the exact .com version of your name (e.g., VelvetVogue.com).

If your perfect name is taken online, consider:

Adding “beauty,” “cosmetics,” or “makeup” to the domain
Using a different extension (.co or .beauty instead of .com)
Slightly modifying the name

Your name should be available across all major social platforms, especially Instagram and TikTok, which are huge for beauty brands. Use a tool like Namecheckr to check all platforms at once.

Conduct a Trademark Search

This is the step people often skip, but it can save you thousands in legal fees later! Search the USPTO database to ensure your chosen name doesn’t infringe on existing trademarks in the beauty industry.

For example, if you want to name your store “Glow Recipe,” you’d quickly discover there’s already a well-established skincare brand with that name.

Get Feedback

Run your final contenders by friends, family, and ideally, people who match your target customer profile. Ask them:

What does this name make you think of?
Is it easy to remember?
Would you be curious to check out a store with this name?
Does it sound professional/luxury/affordable (whatever your brand aims for)?

Case Studies: Lessons from Successful Makeup Store Names

Let’s look at some real-world examples for inspiration.

Sephora

Why it works: It’s short, unique, and sounds slightly exotic (it comes from the Greek word for “beauty”). It doesn’t limit the store to any particular product type or demographic.

Lesson: Simplicity with a touch of sophistication can scale globally.

Ulta Beauty

Why it works: “Ulta” suggests “ultimate,” implying a complete collection. Adding “Beauty” makes the purpose clear while remaining broad enough to include skincare, haircare, and fragrance.

Lesson: Create a name with broad appeal that can house diverse product categories.

Rebranding Example: Dunkin’

While not a makeup brand, there’s a valuable lesson here. Dunkin’ dropped “Donuts” from their name to reflect their expanded menu beyond just donuts.

Lesson: Choose a name that gives you room to grow and evolve. “Lash Studio” might limit you if you later want to focus more on complexion products.

Bonus: Trends Shaping Makeup Store Names in 2025

Stay ahead of the curve with these emerging naming trends:

Sustainability Focus

With 17.6% of shoppers now prioritizing eco-friendly brands, names like “Eco Elegance,” “Sustainable Beauty,” and “Clean Canvas” are gaining popularity.

Minimalism

Short, punchy names with just one or two words are trending: “Glow,” “Lush,” “Fable,” “Merit.” They’re easy to remember and look clean on packaging.

Inclusivity

Names that signal inclusivity like “All Shades,” “Every Face,” and “Universal Beauty” appeal to today’s diverse beauty consumers who want to feel represented.

Looking for more creative name ideas? Check out Beauty Group Names for additional inspiration!

Final Thoughts

Naming your makeup store isn’t just about picking something that sounds good—it’s about creating the foundation of your brand identity. The right name can attract your ideal customers, communicate your values, and help you stand out in a very crowded market.

Remember to consider your target audience, check availability (both legal and online), and test how your name resonates with potential customers. Take your time with this process—it’s much easier to get it right the first time than to rebrand later.

What makeup store names have caught your attention recently? I’d love to hear which ones stuck in your mind and why!

Table: Quick Makeup Store Name Checklist

Consideration	Questions to Ask	Example
Target Market	Does it appeal to your ideal customer?	“Youth Glow” for teens
Brand Identity	Does it reflect your store’s vibe?	“Luxe Lash” for luxury
Memorability	Is it easy to remember and spell?	“Blush Hour” vs “Blüshe Hower”
Uniqueness	Does it stand out from competitors?	Unique: “Pigment Palace” Generic: “Beauty Store”
Legal Status	Is it available for trademark?	Check USPTO database
Online Presence	Is the domain & social handles available?	Check GoDaddy & Namecheckr

Happy naming, and here’s to your beautiful business success!

For more inspiring group and team name ideas, check out our collection of Stylish Fashion Group Team Names!

Alex Holland

Greetings, I’m Alex – an expert in the art of naming teams, groups or brands, and businesses. With years of experience as a consultant for some of the most recognized companies out there, I want to pass on my knowledge and share tips that will help you craft an unforgettable name for your project through TeamGroupNames.Com!